Campaign for Action Update: July 23, 2013


Get to Know a Nurse Champion!

The Leapfrog Group and Leah Binder, its Chief Executive Officer, are proud supporters of the Future of Nursing: Campaign for Action and its work to transform health care through nursing.

In recognition of a growing body of studies highlighting the key role that nurses play in patient safety, The Leapfrog Group publicly reports on hospitals that have demonstrated nursing excellence on Leapfrog’s annual hospital survey. Leapfrog recognizes the vital role nurses have in obtaining patient safety and their strong commitment to transparency.

Learn more here.

Funding and Other Opportunities

Outreach 2.0: Engaging Policymakers via Social Media

Part of the RWJF Connect eTraining Series: Policymaker Outreach.

Wednesday, July 24th | 1:00 – 2:15 p.m. EDT

Register here.

Social media platforms such as Facebook and Twitter, as well as web content such as blogs, are an integral part of many organizations’ communications strategies. This session will address how policymakers currently utilize social media and the Internet, and how RWJF grantees can learn about the opportunities that social media presents for communicating with policymakers about their work.

The next webinar in this series will be a “Deep-dive on building your one-pager” and will take place in August. Please also note that this RWJF series is separate from CCNA’s webinars. CCNA is also hosting a social media webinar (see below), although the emphasis for CCNA’s social media is to reach a broad set of stakeholders and is not solely focused on legislators.

Politico Briefing: State Enrollment and Preparing for 2014

Thursday, July 25th | 8:00 a.m. EDT

POLITICO Pro hosts an in-depth look at how states and the federal government are handling exchange enrollment, what the changes mean for patients and what to expect in 2014. Special guests include Rep. Michael Burgess (R-Texas); Mark McClellan, Brookings Engelberg Center for Health Reform; Marian Mulkey, California HealthCare Foundation and Fmr. Gov. Mark Parkinson, AHCA/NCAL.

This is a great opportunity for nurses to learn more so they can inform the public about health care coverage. Remember, people look to nurses for trustworthy guidance on health issues!

Tweet your questions to #ProHCBB and for POLITICO Events’ updates and follow @PoliticoEvents on Twitter. Check back here for live streaming video.

Neighborhood Strategies to National Solutions Forum

The Independence Blue Cross Foundation invites you to attend a Neighborhood Strategies to National Solutions Forum focusing on the Collaborative Approaches in Addressing Community Health in the Landscape of the Affordable Care Act (ACA). A major focus of the event will be “Bridging Nursing and Clinics: How the ACA Creates Demand for Nurses.” This event will feature national and local public health organizations and community health professionals.

Wednesday, September 11, 2013

8:30 a.m. – 3:30 p.m.

Philadelphia, PA

This event is FREE! Seating is limited!

Register before July 31, 2013.

Campaign Pillars

Promoting Nurses as Leaders

Wisconsin Continues to Prepare Nursing Leaders!

The Wisconsin Organization of Nurse Executives (WONE), in partnership with the Wisconsin Center for Nursing, held another successful Leadership Academy in Superior, Wisconsin.

Learn more about Wisconsin’s Leadership Academy.

A New Nurse Role for a New Era

As the state of health care changes, the American Association of Colleges of Nursing seeks to introduce a new master’s prepared role: the clinical nurse leader (CNL). A CNL is an advanced clinician who serves at the point of care as the lateral integrator, facilitating, coordinating and overseeing care within the unit while also collaborating across the healthcare continuum.

Learn more about CNLs and the models to train them here.

Removing Barriers to Practice & Care

Assembly Bill 170: How Nurse Practitioners Succeeded in Nevada

Must read! In this community post, Susan S. VanBeuge and Thomas Walker of the Nevada Advanced Practice Nurses Association describe how they and other stakeholders succeeded in removing barriers to practice and care. Their efforts culminated in Assembly Bill 170, which was signed into law on June 3, 2013.

As a reminder, Action Coalitions are allowed to use Campaign for Action branding for their advocacy/lobbying work, but are NOT allowed to use RWJF funding.

Read the story of AB 170 here.

NY Times Blog: NPs are a Neglected Resource for Geriatric Care

The New Old Age, a New York Times blog, reports on a study that nurse practitioners (NPs) can markedly improve the quality of care for older patients. The UCLA-led study of 500 older patients found that the percentage of quality indicators satisfied was much higher for patients who saw both an NP and a physician than for those who saw only a physician.

One of the indicators was whether patients were told about behavioral treatments for incontinence, which are shown to be as effective as drugs without the side effects. Of patients seen by both an NP and physician, 95 percent of those with incontinence were told about exercises or other non-drug treatments. Not one patient seen only by a physician was offered non-drug approaches.

According to Dr. David Reuben, director of geriatrics at UCLA and lead author of the study,”There are certain things doctors do well, certain things they don’t do well, certain things nurse practitioners do better.”

Read the full blog at the New Old Age.

Interactive Nurse Practitioner Scope of Practice Guide

Must see! This interactive tool from Barton Associates details what nurse practitioners are and are not allowed to do in each state. With very different laws governing practice in each state, this is a very useful guide.

Explore the guide here.


NCSL Webinar: Affordable Care Act and Minority Health

Friday, July 26 | 2:00 p.m. EDT

The Affordable Care Act (ACA) contains many provisions that potentially affect the health of racial and ethnic minorities. The law reorganized the federal infrastructure charged with reducing health disparities, required changes in data collection on minority health status, encouraged increased cultural competency for providers, strengthened community health centers, made numerous changes to the insurance market and bolstered prevention, wellness and home visiting programs.

This webinar, hosted by the National Conference of State Legislatures, will examine how the provisions of the ACA will affect health outcomes for people of color in the United States.

Learn more and register here.

In Case You Missed It:

“The _____ (Doctor/Nurse/Other) Will See You Now”: Rethinking Scope of Practice

On July 17, the Alliance for Health Reform and RWJF hosted a webinar on the latest flurry of state legislation to allow nurses, nurse practitioners and other medical providers to do more to care for patients.

View the archived webinar here.

Health Innovations
New Resources for States on Implementing the Affordable Care Act

A big thanks to the American Association of Colleges of Nursing (AACN) for putting these resources together! is the one-stop-shop for consumers to find information about the Affordable Care Act (ACA) and enrolling in health insurance marketplaces. This is great for basic questions and a place to refer friends and patients.

Health Insurance Marketplace

For more detailed information about the Health Insurance Marketplace and resources for partners, visit

State-by-State Calls

HHS offers regional quarterly calls to provide updates on the Marketplace and listen to feedback. The next round of quarterly calls will begin the week of July 29, 2013 in each state with a Federally-facilitated or State Partnership Marketplace. Individuals and organizations that will interact with and utilize the Marketplace are encouraged to join these calls.

Learn where and when these calls will be held in your region.

State-by-State Fact Sheets

Learn more about the immediate benefits of the ACA in your state with these fact sheets.

What AACN is Doing

In addition to sending the above resources to their members, AACN’s Department of Government Affairs will offer members an online resource with information regarding the current political and fiscal context impacting decisions at the federal level, scheduling a visit with your member of Congress, AACN talking points related to support for programs of interest, and other Congressional activity affecting nursing education, research, and practice.

What is your organization doing to prepare for marketplace enrollment on October 1? Let us know with a post in the online community!

Upcoming CCNA Webinars

The Center to Champion Nursing in America continues host a series of technical assistance webinars and teleconferences on a variety of topics. Invitations with registration and login information for webinars will be sent separately. To ensure that you receive future webinar invitations, please go to, enter your information, and select the publications you wish to receive.
Patient Advocates: A Powerful Nurse Practitioner Resource

Thursday, August 8, 2013 | 1:00 – 2:00 p.m. EDT
Register here

This webinar, offered by the American Nurse Practitioner Foundation features Regina Holliday, caregiver, patient advocate and artist.  Holliday tells a personal story in words and art across the U.S. and globally. She sends a powerful message about patient rights, the healthcare system and needed change. She will change your view of patient relationships. Susan Hassmiller, PhD, RN, FAAN, Senior Advisor for Nursing, is responsible for addressing  nurse and faculty shortages in an effort to create a higher quality of patient care in the U.S. at the Robert Wood Johnson Foundation.  She is also the Director of the Future of Nursing: Campaign for Action. Dr. Hassmiller will share how focusing on patient centered messaging can have an impact on changing legislation by addressing: scope of practice, prescriptive authority and reimbursement.

Prior to the webinar, read “Burgess: Nurses can help solve pending crisis.”  This Op-ed offers a great example of how NPs should be advocating for the removal of scope-of-practice barriers.

Social Media 101: An Intro for Action Coalitions

Thursday, August 15, 2013 | 2:30 – 3:30 p.m. EDT

Register here

Campaign for Action communications specialists will give an overview of the evolving social media landscape and tips for how Action Coalitions can use social media to engage their audiences. This webinar will feature live demonstrations of Facebook and Twitter, and will highlight several examples of how Action Coalitions, the Campaign, and the Robert Wood Johnson Foundation (RWJF) are using social media to increase their reach and impact.  By the end of the webinar, you will:

  • Understand the benefits of using social media to engage audiences.
  • See examples of how Action Coalitions, the Campaign for Action, and the RWJF Initiative on the Future of Nursing use social media to engage stakeholders and share information.
  • Have actionable steps for exploring and using social media platforms including Facebook and Twitter.

Shout Outs

National League for Nursing Announces 2013 Centers for Excellence

Congratulations to the nine colleges of nursing and one health care organization receiving this designation. The winners are listed in their respective categories below.

We encourage you to reach out to these organizations on behalf of your Action Coalition to extend your congratulations as well!

Creating Environments that Enhance Student Learning and Professional Development

Ball State University (Muncie, IN)

Johns Hopkins University (Baltimore, MD) …continuing designation

Northeastern University (Boston, MA)

Saint Xavier (Chicago, IL) …continuing designation

University of Kansas (Kansas City, KS)

Creating Environments that Promote the Pedagogical Expertise of Faculty

Duke University (Durham, NC)

Creating Environments that Advance the Science of Nursing Education

Kent State University (Kent, Ohio)

Villanova University (Philadelphia, PA) …continuing designation

Widener University (Chester, PA)

Creating Workplace Environments that Promote Academic Progression of Nurses

Norton Healthcare (Louisville, KY)


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