Campaign for Action Update: March 31, 2015

Weekly Update
Below are the weekly Campaign for Action updates for March 31, 2015, that describe successes, related activities, and relevant tools for this national Campaign.

Shout Outs
Does your Action Coalition or someone in it deserve recognition? Send Shout Out suggestions to Andrew Bianco at [email protected]

Trautman Appointed to UMMC Board of Directors

The Maryland Action Coalition would like to congratulate Deborah Trautman, PhD, RN on her appointment to the University of Maryland Medical Center (UMMC) Board of Directors. Dr. Trautman serves as chief executive officer of the American Association of Colleges of Nursing. In her new role on the UMMC Board of Directors, Dr. Trautman will work with a diverse group of business leaders to establish strategic direction, monitor performance related to quality, safety, patient satisfaction and regulatory compliance, and work to elevate mission effectiveness and community benefit.
See all Shout Outs from the Campaign for Action here.

Changes to the Campaign for Action Homepage
A few changes have been made to the Campaign for Action‘s homepage this week to make things easier to find.
We’ve added the “directory of resources” to the navigation bar, which is the blue bar at the top of the homepage that guides you through the website. The resource directory had been in a subheading under “campaign progress.”
You can also find the often-sought “directory of resources” in a blue box underneath the main four call-out boxes at the center of the page.
Stay tuned for more changes!

Funding, Tools and Other Opportunities

CCNA Webinar: New Coalition Leaders Orientation 

Tuesday, April 14, 2015 | 2:00 – 3:00 p.m. EDT
Join us for the Coalition Building and Sustainability Learning Collaborative’ s second virtual convening. This session is targeted to new Action Coalition members and/or those who will develop onboarding for new Action Coalition co-leads and workgroup co-leads. This NEW learning collaborative is intended to enhance Action Coalition sustainability by providing coalition member engagement and management tools as well as promising practices that you can use in your state.
By the end of this webinar, participants will:
  1. Understand the role of Action Coalition co-leaders
  2. Be informed about the purpose and value of coalitions
  3. Have a better understanding of how to successfully manage a coalition
Suggested Pre-work:
  1. Watch our first WebEx, “What Makes an Effective Coalition” 
  2. Complete TCC Group’s Coalition Capacity Checklist 
Communications Support Available
The Campaign for Action Communications Team (CFACT) is offering communications support to Action Coalitions during April and May. CFACT has helped the Montana and New Jersey Action Coalitions develop new materials, written and placed guest editorials for the Texas Action Coalition, and supported the Utah Action Coalition as it organizes content for its website. Those and other kinds of communications support can be available to your Action Coalition too!
To inquire about receiving support, please email [email protected] with information about what activities you have coming up that would benefit from communications assistance. You will receive a response within one week.
Notes: Action Coalitions working on their State Implementation Program grant announcements should continue to use the process specified by the Campaign for materials review, and APIN projects should continue using existing resources to support their communications work.
Fundraising Toolkit Materials for Action Coalitions
With the support of our consulting firm, Campbell & Company, CCNA produced a fundraising toolkit that was assembled in collaboration with nine Action Coalitions taking part in a pilot program focused on building and advancing their fundraising operations. The toolkit includes overview materials, resource guides and workbooks to aid Action Coalitions in their work to secure support for their programs. Additional resources are currently in development and will be added to this toolkit as they become available.   

This week’s highlighted resourceFundraising Operating Plan Template 

This template lays out the key elements that make up a strong annual fundraising plan, including overarching goals, a budget, calendar and key implementation steps. Many of the other materials that have been developed through the fundraising program can “feed into” the fundraising operating plan.  

Since the beginning of the Campaign for Action, Action Coalitions have collectively raised over $13.1 million not including funds from RWJF! 


2015 National Forum of State Nursing Workforce Centers Annual Conference
Early Bird Registration Deadline: April 15!
The National Forum of State Nursing Workforce Centers will hold its annual conference on June 10-12 in Denver, CO. This year’s focus will be “State of the Nursing Workforce in an Era of Health Care Reform: Data, Trends, and New Collaborations.” This conference will bring together nursing, health care, and workforce research leaders from across the country to discuss important issues related to the current and future nursing workforce of America and the impact of the Affordable Care Act (ACA) on this workforce.
Keynote speakers include: Peter Buerhaus, PhD, RN, FAAN; Sheila Burke, MPA, RN, FAAN; Susan Dentzer; Kavita Patel, MD; Susan Reinhard, RN, PhD, FAAN; and Richard Krugman, MD. Speakers will lead discussions related to workforce data, nursing leadership, and education of our future health care providers in light of health care reform, faculty shortages and issues critical to planning for our nation’s workforce needs. Some topics will include: ACA & workforce research/policy/impact; rural nursing workforce; advanced practice nursing; nursing workforce education; and late-breaking issues.
Learn more about registration and sponsorship opportunities here.

Campaign Pillars

Leveraging Nursing Leadership

New Video: Transforming Health Care Through Nurse Leadership

Video Transforming Health Care Through Nurse Leadership
Nurses can help transform the nation’s health care system, create healthier communities, and build a Culture of Health. But what are the keys to becoming a nurse leader? From stepping outside of your comfort zone to finding a mentor, leaders from the Future of Nursing: Campaign for Action and the 2014 “Breakthrough Leaders in Nursing” share their advice in this new video.
Advice for New Nurses is publishing a series of stories written by experienced RNs to provide advice to help the next generation of nurses. Susan Reinhard, PhD, RN, FAAN, chief strategist of the Center to Champion Nursing in America, as well as senior vice president and director of the AARP Public Policy Institute, answered the call by sharing three pieces of advice she gained from the diverse roles she held throughout her nursing career.
Read the advice she gave here.

Advancing Education Transformation

Reminder: Students Wanted for Future of Nursing Scholars Program 

The Robert Wood Johnson Foundation’s Future of Nursing Scholars program is holding a web conference on Monday, April 27, 2015 from 12:00 p.m. to 1:00 p.m. ET for potential students interested in joining the program. The program creates diverse cadre of PhD-prepared nurses who are committed to long-term leadership careers that advance science and discovery through research, strengthen nursing education, and bring transformational change to nursing and health care. 

Learn more about the program here.

Bolstering Workforce Data
This Week: RWJF Event – Data for Health: Learning What Works

Thursday, April 2, 2015 | 11:45 a.m. – 2:00 p.m. EDT
Union Station Columbus Club
50 Massachusetts Ave. NE
Washington, D.C. 20002
From wearable devices like Fitbits to electronic health records, more personal health information is gathered about us than ever before. But we are still in the dark when it comes to harnessing that data in ways to help us make healthier decisions and build healthier communities.
Join national health leaders on April 2 in Washington, D.C., as they discuss a new report from the Robert Wood Johnson Foundation’s Data for Health initiative, and hear how diverse sectors-government, business, health care, public health, social services, and community-based organizations-can better collect, share, and use health information to improve health.
Speakers will include:
  • Karen DeSalvo, MD, MPH, acting assistant secretary for Health and national coordinator for Health Information Technology, U.S. Department of Health and Human Services
  • Deven McGraw, partner, Manatt, Phelps, & Phillips, LLP
  • Dave Ross, ScD director,  Public Health Informatics Institute
  • Ivor Horn, MD, MPH, medical director, Center for Diversity and Health Equity, Seattle Children’s Hospital
Space is limited so please RSVP as soon as possible.
Follow the conversation on twitter at #Data4Health

Upcoming CCNA Webinars
The Center to Champion Nursing in America continues host a series of technical assistance webinars and teleconferences on a variety of topics. Invitations with registration and login information for webinars will be sent separately. To ensure that you receive future webinar invitations, please go to, enter your information, and select the publications you wish to receive.

Tools from Recent Weekly Updates:

Fundraising ToolkitCampaign for Action Marketing Materials

(Including Two Print-on-Demand Templates)

Florida Action Coalition Leadership Toolkit

Tracing Nevada’s Journey to Full Practice Authority for Nurse Practitioners


Opportunities from Recent Weekly Updates:

We Welcome Your Comments and Contributions!

You may have noticed that we moved a few things around. Let us know what you think and share any other suggestions you have. Is there a story that you would like us to share? Let us know by emailing Andrew Bianco at [email protected] you looking to sign up for the Weekly Update, Advancing Health Newsletter, E-Alerts, or Webinar Invitations? If so, register here! [email protected]
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