Campaign for Action Update: February 10, 2015


Shout Outs

Does your Action Coalition or someone in it deserve recognition? Send Shout Out suggestions to Andrew Bianco at [email protected].

Happenings in the Old Line State

The Maryland Action Coalition congratulates Rebecca Wiseman for her appointment to the Adventist HealthCare Shady Grove Medical Center Governing Board.

The Maryland Action Coalition also thanks Shannon Idzik for the great work she is doing around scope of practice issues in the state.

What’s New in Alabama

Pat Farmer and the Campaign for Action staff send a shout out to the Alabama Action Coalition for its new website. The Coalition did a wonderful job in focusing on the importance of a broad base of support for promoting health.

Check it out here!

See all Shout Outs from the Campaign for Action here.

Funding, Tools and Other Opportunities

Host a Screening of The American Nurse Movie

for Nurses Week on May 6th

Want to do something fun and exciting for Nurses Week while meeting new potential Campaign for Action supporters in your community?

Register to join us February, 26 3:00 – 4:00 p.m. EST for a Campaign for Action webinar to learn more about hosting a screening of The American Nurse movie on May 6, 2015.

Action Coalitions have a unique opportunity to team with Carmike Cinemas to screen The American Nurse, set up tables in movie theater lobbies and educate people about the work we’re doing to advance nursing–all while enjoying a movie and meeting new stakeholders in your community.

Click the map to see if Carmike has a theater near you.

As you may know, The American Nurse is a movie by Carolyn Jones that premiered last year and examines the work and lives of five nurses in varied settings. This webinar will provide more information about the American Nurse Project and how to organize a showing near you. Learn more about the American Nurse Project and see the trailer here.

New RWJF program for Public Health Nurse Leaders

The Robert Wood Johnson Foundation (RWJF) is seeking applicants for a new leadership program aimed at building the leadership capacities of public health nurses. Public Health Nurse Leaders: Leveraging Nurse Leaders to Build a Culture of Health is a two-year program to develop up to 24 senior level public health nurse leaders (PHNLs) to build partnerships around RWJF’s vision for a Culture of Health, and to integrate that work into the existing state Action Coalitions of the Future of Nursing: Campaign for Action.

Learn more about the program here. Applications due by April 17, 2015 (3 p.m. ET).

Fundraising Toolkit Materials for Action Coalitions

With the support of our consulting firm, Campbell & Company, CCNA produced a fundraising toolkit that was assembled in collaboration with nine Action Coalitions taking part in a pilot program focused on building and advancing their fundraising operations. The toolkit includes overview materials, resource guides and workbooks to aid Action Coalitions in their work to secure support for their programs. Additional resources are currently in development and will be added to this toolkit as they become available.

This week’s highlighted resource: Case for Support Materials

This workbook describes the case development process, from initial conversations through to the creation of donor-ready collateral materials. It includes a series of worksheets and exercises the advance Action Coalitions through the process.

Since the beginning of the Campaign for Action, Action Coalitions have collectively raised over $11 million not including funds from RWJF!

Find even more fundraising resources here.

HRSA Training: The Fundamentals of Writing a Responsive Application

Wednesday, February 11, 2015 | 3:00 p.m. – 4:00 p.m. EST

Register/join here on the day of the event

The Health Resources and Services Administration (HRSA) will host an online training session tomorrow on the fundamentals of writing a responsive grant application. The seminar will help grant applicants better understand:

  • The basics of every grant application;
  • How to write a narrative to address the review criteria; and
  • How the application pieces fit together to respond to all aspects of the Funding Opportunity Announcement.

Experts from HRSA’s Office of Federal Assistance Management will be on hand to answer your questions. Please send any questions you have in advance to [email protected].

You can register for/join this webcast here on February 11.

Optimizing Value in Health Care: Consumer-Focused Trends from the Field 

As part of its vision for a Culture of Health, the Robert Wood Johnson Foundation is committed to seeking the best possible outcomes and highest value from national investments in health care, public health and population health.

This solicitation seeks to better understand consumer perceptions of value in the new and emerging health care landscape and to fund research studies that will allow for rapid learning from the field on consumer valuation of health care. Funded studies will cover a diverse set of topics and will help inform the development of tools, resources and policies to support consumers in making high-value decisions that benefit them and other stakeholders.

Learn more here. Apply by March 3, 2015 (3 p.m. ET).

See more CCNA Webinars and other resources, tools, and opportunities below!

Campaign Pillars

Removing Barriers to Practice and Care

New Issue Briefs on Removing Barriers to Practice and Care

The Kaiser Family Foundation recently published an issue brief, Tapping Nurse Practitioners to Meet Rising Demand for Primary Care, that presents the issue of practice barriers in an evidence-based way that’s easy to understand. We at the Campaign for Action have also updated our two-pager of Current Activity on Removing Barriers to Practice and Care.

Bolstering Workforce Data

HRSA Webinar: Understanding Nursing Supply & Demand Projections for 2012-2025

Wednesday, February 25, 2015 | 2:00 p.m. – 3:00 p.m. EST

Join Here (no registration required)

The Health Resources and Services Administration (HRSA) recently released a report, The Future of the Nursing Workforce: National and State-level Projections, 2012-2025, based on updated nursing supply and demand models using microsimulation to forecast workforce adequacy. This webinar describes HRSA’s new models and discusses their findings and implications.

The recording of December’s webinar on Using Employer Surveys to Assess Health Workforce Demand has been posted here.

Fostering Interprofessional Collaboration

Webinar: Practical Steps to Address IPECP Implementation Challenges

Thursday, February 26, 2015 | 11:00 a.m. – 12:00 p.m. EST

Register Here

The Health Services and Resources Administration (HRSA) and National Center for Interprofessional Practice and Education present a webinar, “Practical Steps to Address Interprofessional Education and Collaborative Practice (IPECP) Implementation Challenges: The Loyola Experience.”

Dr. Fran Vlasses and Dr. Aaron Michelfelder will present the challenges and rewards of a HRSA-funded project to transform clinical practice into an interprofessional model at Loyola University Chicago.

Upcoming CCNA Webinars

The Center to Champion Nursing in America continues host a series of technical assistance webinars and teleconferences on a variety of topics. Invitations with registration and login information for webinars will be sent separately. To ensure that you receive future webinar invitations, please go to, enter your information, and select the publications you wish to receive.

Your Action Coalition: Multiply Through Messaging

Wednesday, February 18, 2015 | 3:00 – 4:00 p.m. EST

Register Here

Jumpstart 2015 with a recruitment drive that’s powered by tried and tested messages. Learn how to reach and engage diverse nursing audiences-(1) young nurses, (2) experienced nurses with ADNs, (3) African-American and/or Latino nurses, and (4) new Action Coalition members who can help advance the future of nursing. During this lively webinar, we’ll share findings from national message testing and show you how the right words, delivered in the right way, can win the support of your fellow nurses and inspire them to embrace their leadership potential.

Host a Screening of The American Nurse Movie for Nurses Week

Thursday, February, 26, 2015 | 3:00 p.m. – 4:00 p.m. EST

Register Here

Please see the Funding, Tools and Other Opportunities section above for more details.

Archived CCNA Webinars:

Effective Strategies to Reach and Connect Americans to Coverage
View a summary

Volunteer and Coalition Member Management

View a summary

Moving Forward in Academic Progression: BSN Foundational Courses

View a summary

How to Engage Insurers
View a summary

Tools from Recent Weekly Updates:

Fundraising Toolkit

Campaign for Action Marketing Materials

(Including Two Print-on-Demand Templates)

Campaign Talking Points

Two Campaign PowerPoint Presentations

Communications Resources

Florida Action Coalition Leadership Toolkit

Tracing Nevada’s Journey to Full Practice Authority for Nurse Practitioners

Campaign for Action Directory of Resources

AACN Tool Kit: Understanding the Health Insurance Marketplace

Get Your Copy of the IOM Future of Nursing Infographic

Action Coalition Logos from Across the Nation

LinkedIn Guide for Action Coalitions

Opportunities from Recent Weekly Updates:


AARP Collecting Stories for I Heart Caregivers

HRSA Funding Opportunities for Advanced Nursing Education

Apply by February 13, 2015

2015 NURSE Corps Loan Repayment Program

Apply by February 26, 2015

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