Campaign for Action Update: February 24, 2015


Below are the weekly Campaign for Action updates for February 24, 2015, that describe successes, related activities, and relevant tools for this national Campaign.

Shout Outs

Does your Action Coalition or someone in it deserve recognition? Send Shout Out suggestions to Andrew Bianco at [email protected].

The American Nurse Movie Showing in Your Area 

The Future of Nursing: Campaign for Action thanks Carmike Cinemas and Carolyn Jones, producer of the American Nurse movie, for their planned collaboration with the Campaign around Nurses Week in May. Carmike, which has theaters in 35 states, is making available its theaters for state Action Coalitions to invite their communities to a screening of Jones’ documentary that follows the work and lives of five nurses.

It’s not too late to get in on the action! Join the Campaign for a webinar on hosting a screening on Thursday, Feb. 26, from 3 to 4 pm ET. All movie screenings will be held Wednesday, May 6. Register now!

Full-Time CEO for OADN

The Future of Nursing: Campaign for Action congratulates Donna Meyer, on becoming the Organization for Associate Degree Nursing’s (OADN) first full time chief executive! Donna, who currently serves as a part time CEO, will become full time on June 1.

See all Shout Outs from the Campaign for Action here.

RWJF Announces Third Round of State Implementation Program Grants

The Robert Wood Johnson Foundation announced the grantees that are part of the third funding installment of the Future of Nursing State Implementation Program (SIP).  Three states new to the program include: Arizona, Maine, and West Virginia.  In addition, 18 states that are already part of the program will receive their second two-year grants: Colorado, Connecticut, Florida, Georgia, Idaho, Kansas, Louisiana, Michigan, Missouri, Mississippi, Nebraska, New Jersey, Pennsylvania, Rhode Island, Tennessee, Utah, Wisconsin, and Wyoming . The program helps states prepare the nursing profession to address our nation’s most pressing health care challenges-access, quality, and cost.

With the grants announced, RWJF has provided $7.65 million to support Action Coalitions through SIP. A key part of the program is that all grantees must find local partners to obtain matching funds. To date, states with SIP grants have raised nearly $9 million beyond their RWJF funding.

SIP bolsters efforts already underway in 50 states and the District of Columbia–through the Future of Nursing: Campaign for Action–to improve health and health care through nursing. A joint initiative of AARP and RWJF, the Campaign is working to implement the Institute of Medicine’s (IOM) evidence-based recommendations on the future of nursing. It provides a vehicle for nurses at all levels to lead system change to improve care for individuals, families, and communities through collaboration with business, consumer, and other health professional organizations.

The Center to Champion Nursing in America (CCNA), an initiative of AARP, the AARP Foundation, and the Robert Wood Johnson Foundation, serves as the national program office for the Future of Nursing State Implementation Program.

Read more here.

Funding, Tools and Other Opportunities

CCNA Webinar: Determining Your Coalition Member Needs

Tuesday, March 10, 2015 | 2:00 – 3:00 p.m. EDT

Register Here

Join us for the Coalition Building and Sustainability Learning Collaborative’s first virtual convening. This NEW learning collaborative is intended to enhance Action Coalition sustainability by providing coalition member engagement and management tools as well as promising practices that you can use in your state. Based on the first segment of the volunteer engagement cycle, this session is designed to help you determine your Action Coalition’s member needs. It will also serve as a basis for future work to define your Action Coalition’s member roles and your recruitment efforts.

Objectives: By the end of this webinar, participants will have a framework for determining their Action Coalition’s coalition member needs. This will include:

  1. Determining the priorities for the state;
  2. Thinking about current member roles and how they will help achieve these priorities;
  3. Identifying skills or experience needed for members in these roles; and
  4. Recognizing gaps in current coalition member makeup.

How Action Coalitions can Benefit from RWJF Public Health Nurse Leader Program

The Robert Wood Johnson Foundation (RWJF) is seeking applicants for a new leadership program aimed at building the leadership capacities of public health nurses. Public Health Nurse Leaders: Leveraging Nurse Leaders to Build a Culture of Health is a two-year program to develop up to 24 senior level public health nurse leaders to build partnerships around RWJF’s vision for a Culture of Health, and to integrate that work into the existing state Action Coalitions of the Future of Nursing: Campaign for Action.

Action Coalitions will have an informational webinar specifically geared to them so they can learn more about partnering with a public health nurse leader. Participating Action Coalitions that work with a public health nurse leader will receive $5,000.

Public Health Nurse Leader Applicant Webinar

Monday, March 9, 2015 | 1:00 p.m. – 2:00 p.m. EDT

Register Here

Public Health Nurse Leader Collaborating Action Coalition Webinar

Monday, March 9, 2015 | 2:30 p.m. – 3:30 p.m. EDT

Register Here

Learn more about the program here. Applications are due by April 17, 2015 (3:00 p.m. EDT).

Fundraising Toolkit Materials for Action Coalitions

With the support of our consulting firm, Campbell & Company, CCNA produced a fundraising toolkit that was assembled in collaboration with nine Action Coalitions taking part in a pilot program focused on building and advancing their fundraising operations. The toolkit includes overview materials, resource guides and workbooks to aid Action Coalitions in their work to secure support for their programs. Additional resources are currently in development and will be added to this toolkit as they become available.

This week’s highlighted resource: Prospect Research Source Guide

This resource guide includes details on the goals of prospect research and a comprehensive list of resources for conducting research online. It also includes research profile templates.

Since the beginning of the Campaign for Action, Action Coalitions have collectively raised over $12.4 million not including funds from RWJF!

Find even more fundraising resources here.

2015 National Forum of State Nursing Workforce Centers Annual Conference

The National Forum of State Nursing Workforce Centers will hold its annual conference on June 10-12 in Denver, CO. This year’s focus will be “State of the Nursing Workforce in an Era of Health Care Reform: Data, Trends, and New Collaborations.” This conference will bring together nursing, health care, and workforce research leaders from across the country to discuss important issues related to the current and future nursing workforce of America and the impact of the Affordable Care Act (ACA) on this workforce.

Keynote speakers include: Peter Buerhaus, PhD, RN, FAAN; Sheila Burke, MPA, RN, FAAN; Susan Dentzer; Kavita Patel, MD; Susan Reinhard, RN, PhD, FAAN; and Richard Krugman, MD. Speakers will lead discussions related to workforce data, nursing leadership, and education of our future health care providers in light of health care reform, faculty shortages and issues critical to planning for our nation’s workforce needs. Some topics will include: ACA & workforce research/policy/impact; rural nursing workforce; advanced practice nursing; nursing workforce education; and late-breaking issues.

Abstracts are due March 6, 2015.

Learn more about registration and submitting abstracts here.

See more CCNA Webinars and other resources, tools, and opportunities below!

Campaign Pillars

Leveraging Nursing Leadership

North Dakota Launches New Program Empowering Nurses to Lead

The North Dakota Action Coalition recently launched an online leadership program for “Every Nurse in Every Setting,” including nursing students, front-line nurses, community nurses, advanced practice nurses, chief nursing officers and nurse researchers.

The Empowering Nurses to Lead program starts with critical communication skills that are vital in providing leadership within an individual nurse’s work setting. The second course is aimed at providing content and concepts related to systems thinking, which provides the necessary background for positions of greater leadership within the health care system. The third course utilizes change and innovation principles and procedures to enable leaders to make and accept changes at the health care facility level. The fourth course provides skills and knowledge related to health care policy and advocacy, providing needed leadership skills to change public policy at the local and state level.

Learn more about the new program here.

Advancing Education Transformation

University of Wisconsin System Releases Nurse Educator Video

The University of Wisconsin System recently created a new video, “A Look at the Work of a Nurse Educator,” to help make visible the work and time involved in being a nurse educator. The video was created for the University of Wisconsin Board of Regents, state legislators and the public. This is the first of five such videos addressing faculty from other majors/professions and their workloads.

The video received a spontaneous standing ovation during a recent showing before the University of Wisconsin System Board of Regents. This inspirational video is free and available for use to the public.

Watch the video here.

Removing Barriers to Practice and Care

ANA Workgroup Seeking Comments on Draft Document

The American Nurses Association’s (ANA) Nursing Administration Scope and Standards Revision Workgroup is seeking public comments about the draft document Nursing Administration: Scope and Standards of Practice, Second Edition. Please consider reviewing and providing recommendations for improvements and invite students, colleagues, and other stakeholders to respond as well.

The comment period closes on March 6, 2015. Access the draft document and response process here.
CMS Seeking Input on Advanced Primary Care Initiatives

The Centers for Medicare & Medicaid Services (CMS) is seeking input on initiatives to test innovations in advanced primary care, particularly mechanisms to encourage more comprehensiveness in primary care delivery; to improve the care of complex patients; to facilitate robust connections to the medical neighborhood and community-based services; and to move reimbursement from encounter-based towards value-driven, population-based care.

CMS seeks broad input from a wide array of stakeholders. Submissions must be supplied using the Request For Information (RFI) document. Comments must be received on or before 11:59 p.m. EDT, March 16, 2015. Additional information can be found here. For questions regarding RFI submission, please contact [email protected].


Promoting Nursing Diversity

RWJF Awards for Eliminating Health Disparities 

RWJF is requesting proposals from national nonprofit membership organizations and/or associations to establish an annual awards program to recognize and celebrate individuals who have successfully implemented systems changes related to the determinants of health.

Recognition of these efforts increases the visibility and awareness of the urgent need for systems changes to eliminate health disparities in our society.

Learn more here. Apply by April 14, 2015 (5:00 p.m. EDT).

Fostering Interprofessional Collaboration

Webinar: Practical Steps to Address IPECP Implementation Challenges

Thursday, February 26, 2015 | 11:00 a.m. – 12:00 p.m. EST

Register Here

The Health Services and Resources Administration (HRSA) and National Center for Interprofessional Practice and Education present a webinar, “Practical Steps to Address Interprofessional Education and Collaborative Practice (IPECP) Implementation Challenges: The Loyola Experience.”

Dr. Fran Vlasses and Dr. Aaron Michelfelder will present the challenges and rewards of a HRSA-funded project to transform clinical practice into an interprofessional model at Loyola University Chicago.

Upcoming CCNA Webinars

The Center to Champion Nursing in America continues host a series of technical assistance webinars and teleconferences on a variety of topics. Invitations with registration and login information for webinars will be sent separately. To ensure that you receive future webinar invitations, please go to, enter your information, and select the publications you wish to receive.

Host a Screening of The American Nurse Movie for Nurses Week

Want to do something fun and exciting for Nurses Week while meeting new potential Campaign for Actionsupporters in your community?

Register to join us February, 26 3:00 – 4:00 p.m. EST for a Campaign for Action webinar to learn more about hosting a screening of The American Nurse movie on May 6, 2015.

Action Coalitions have a unique opportunity to team with Carmike Cinemas to screen The American Nurse, set up tables in movie theater lobbies and educate people about the work we’re doing to advance nursing–all while enjoying a movie and meeting new stakeholders in your community.

Click the map to see if Carmike has a theater near you.

As you may know, The American Nurse is a movie by Carolyn Jones that premiered last year and examines the work and lives of five nurses in varied settings. This webinar will provide more information about the American Nurse Project and how to organize a showing near you. Learn more about the American Nurse Project and see the trailer here.
CCNA Webinar: Determining Your Coalition Member Needs

Tuesday, March 10, 2015 | 2:00 – 3:00 p.m. EDT

Register Here

See Funding, Tools and Other Opportunities section above for more information.

Archived CCNA Webinars:

Your Action Coalition: Multiply Through Messaging

View a summary

View Message Primers

Effective Strategies to Reach and Connect Americans to Coverage
View a summary

Volunteer and Coalition Member Management

View a summary

Moving Forward in Academic Progression: BSN Foundational Courses

View a summary

How to Engage Insurers
View a summary

Tools from Recent Weekly Updates:

Fundraising Toolkit

Campaign for Action Marketing Materials

(Including Two Print-on-Demand Templates)

Campaign Talking Points

Two Campaign PowerPoint Presentations

Communications Resources

Retractable Banners for Action Coalitions

Florida Action Coalition Leadership Toolkit

Tracing Nevada’s Journey to Full Practice Authority for Nurse Practitioners

Campaign for Action Directory of Resources

AACN Tool Kit: Understanding the Health Insurance Marketplace

Get Your Copy of the IOM Future of Nursing Infographic

Action Coalition Logos from Across the Nation

LinkedIn Guide for Action Coalitions

Opportunities from Recent Weekly Updates:

AARP Collecting Stories for I Heart Caregivers

New RWJF program for Public Health Nurse Leaders

Applications due by April 17, 2015 (3 p.m. ET)

Optimizing Value in Health Care: Consumer-Focused Trends from the Field

Apply by March 3, 2015 (3 p.m. ET)

2015 NURSE Corps Loan Repayment Program

Apply by February 26, 2015

We Welcome Your Comments and Contributions!

You may have noticed that we moved a few things around. Let us know what you think and share any other suggestions you have. Is there a story that you would like us to share? Let us know by emailing Andrew Bianco at [email protected].

Are you looking to sign up for the Weekly Update, Advancing Health Newsletter, E-Alerts, or Webinar Invitations? If so, register here!

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